Michael Treacy Biography, Quotes and Books

Article by: Vincent van Vliet

Last update: January 17, 2023

Michael Treacy is a professor of management and has over 30 years of experience dealing with organizational issues in the field of market leadership. The ideas of Michael Treacy about value and growth disciplines, together with Fred Wiersema, have been used across the globe in strategic planning, organizational development and market research.

Michael Treacy biography

Michael Treacy holds a Bachelor degree (B.Sc.) in engineering from the University of Toronto. Years later Michael Treacy obtained his doctorate (Ph.D.) from the Massachusetts Institute of Technology (MIT).

His years as an academic have contributed to successful ideas about strategy and the implementation/adoption there of. With Fred Wiersema he has carried out various practice-driven studies. The results of these studies have been translated into critical and innovative publications and books.

Michael Treacy is also the founder of Treacy & Company Inc. Consultancy firm, which is specialized in the area of strategy, growth and profitability. They serve various large organizations in the financial services sector, telecommunications, industrial products, health care and consumer goods.

In addition to consultancy services Treacy & Company Inc. is also active in establishing funds and the launching of new business Enterprises. These enterprises include for example GEN3 Partners, an organization that has business locations in for example Boston and St. Petersburg, and which is dedicated to the creation of product innovations based on science.

Another example of a radically different enterprise is First Help Financial, a company that offers car financing to new immigrants.

Michael Treacy quotes

“Companies that have taken leadership positions in their industries in the last decade typically have done so by narrowing their focus, not by broadening it.”
“It’s not just about the best and brightest, it’s about understanding what capabilities your people bring to the table and knowing when to use their expertise.”
“Companies that have the discipline to focus and the vision to lean into the future, even in unpredictable times, will gain scale, scope and power. Those who don’t are at risk.”

Publications and books

2016. Supporting Senior Executives Models for Planning and Control. Leopold Classic Library.
2015. Managerial Monitoring of a Single Data Stream. Nabu Press.
2015. Future Directions in Dss Technology. Leopold Classic Library.
2004. Take command of your growth. Harvard Business Review, 82(4), 127-133.
2004. Innovation as a last resort. Harvard Business Review, 82(7/8), 29-30.
2003. Double-Digit Growth. How great companies achieve it. Editorial Portfolio, 8-9.
1995. How market leaders keep their edge. Fortune, 131(2), 52-57.
1995. You need a value discipline–but which one. Fortune, 131(7), 17.
1994. The discipline of market leaders: Choose your customers, narrow your focus, dominate your market. Basic Books.
1993. Customer intimacy and other value disciplines. Harvard Business Review, 84–93.
1988. Utilization as a dependent variable in MIS research, Journal: ACM Sigmis Database, vol. 19, no. 3/4, pp. 33-41
1986. Information technology and corporate strategy: a research perspective. MIS quarterly, 107-119.

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Published on: 07/06/2011 | Last update: 01/16/2023

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Article by:

Vincent van Vliet

Vincent van Vliet is co-founder and responsible for the content and release management. Together with the team Vincent sets the strategy and manages the content planning, go-to-market, customer experience and corporate development aspects of the company.