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competitive advantage

Porter’s Generic Strategies

May 10th, 2018

This article explains the Porter’s Generic Strategies by Michael Porter in a practical way. After reading it, you understand the core of this strategy theory. This article also contains an in-depth explanation video. What are Porter’s Generic Strategies? The…

Bowman Strategy Clock

March 12th, 2018

This article describes the concept of the Bowman Strategy Clock in a practical way. After reading you will understand the definition and basics of this powerful strategy positioning tool. What is the Bowman Strategy Clock? It’s a good idea for…

Co-Creation

June 27th, 2017

This article describes the Co-Creation, developed by C. K. Prahalad and Venkat Ramaswamy in a practical way. After reading you will understand the basics of this powerful strategy tool. What is Co-Creation? Consumers are gaining the upper hand, demanding…

Porter’s Diamond Model

September 23rd, 2016

This article explains Porter’s Diamond Model, developed by strategy guru Michael Porter in a practical way, including an example. After reading you will understand the basics of this powerful strategy and competitive advantage analysis tool. This article also contains…

Kraljic Portfolio Purchasing Model

October 28th, 2014

This article explains the kraljic portfolio purchasing model in a practical way. After reading you will understand the basics of this powerful purchasing strategy tool. What is the Kraljic portfolio purchasing model? In 1983, Peter Kraljic created a matrix called…

Innovative Thinking (Weiss & Legrand)

October 21st, 2014

This article explains Innovative Thinking or creative thinking in a practical way. After reading you will understand the basics of this powerful strategy tool. Innovative Thinking takes courage There is no organization in the world that does not wish…

Core Competence Model

February 25th, 2014

This article explains the Core Competence Model, developed by Gary Hamel and C. K. Prahalad in a practical way. After reading you will understand the basics of this powerful strategic management and competitive advantage tool. What is the Core…
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