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Goal setting

Goal Setting: this short article explains Goal Setting in a practical way. Next to what it is, this article also highlights the the SMART criteria and other methods and techniques, and tips. Enjoy reading!

Goal Setting: this short article explains Goal Setting in a practical way. Next to what it is, this article also highlights the the SMART criteria and other methods and techniques, and tips. Enjoy reading!

What is goal setting?

Goal setting refers to the process of defining specific and measurable goals that one can and wants to achieve. Goal setting means that someone consciously thinks about what he or she wants to achieve, why it is important and what steps need to be taken to achieve the goal.

Good goals must meet various criteria, such as the SMART criteria. Below you will find these criteria explained.


A good goal is clear and specific. They must state very precisely what needs to be achieved, so that there can be no confusion about the desired outcome.


A goal must also be measurable. It is important that progress and success can be measured. By linking measurable criteria to the goal and evaluating progress, it can be determined whether the goal has been achieved or whether more efforts are needed.


A good goal is acceptable. This means that the goals set must be in line with organizational or personal interests and ethics. The goal must also be appropriate and acceptable to the person or organization pursuing it so that it does not have negative consequences or is not conflicting with important principles.


A good goal is realistic. Realistic goals are the goals that are achievable within the allotted time with the available resources and capabilities. It is important to consider the time, resources and skills required to achieve the goal.


Time-bound means that good goals have a time limit. Setting a deadline creates a sense of urgency. This strengthens factors such as motivation and focus.

Methods and techniques

Goal setting is a popular activity for professionals. There are multiple techniques, theories and methods that support this process. The most important of these, SMART, was just explained above. Other tools are briefly explained below.

Goal-setting theory of motivation

Edwin Locke’s goal setting theory states that setting specific and challenging goals leads to better performance and improved motivation. The theory underlines the importance of feedback, effort and commitment in pursuing goals.

Goal setting and task performance model

This model was developed by Gary Latham and builds on Edwin Locke’s goal setting theory. The model emphasizes the importance of feedback, involvement and challenge in the pursuit of goals.

BHAG model

BHAG stands for Big, Hairy, Audacious Goal and was introduced by Jim Collins and Jerry Porras in their book Built to Last: Successful Habits of Visionary Companies. A BHAG is an inspiring and challenging goal that goes beyond what is normally considered achievable.

BHAG can be applied for both personal and professional goals and stimulates growth, innovation and excellence by setting a clear and challenging goal.


Goal setting is closely linked to motivation. Setting goals can be a strong motivator to achieve something. The main reason for this is because it gives people a clear goal and direction. Direction and focus help people to give meaning to what they are working towards.

Challenge can increase people’s intrinsic motivation. When goals are challenging, it can provide a sense of competence and satisfaction in achieving them.

50 Personal Development And Personal Productivity Skills  

Tips and tricks

All articles associated with the tag goal setting are about the various methods aimed at supporting this process. From setting SMART goals to using Goal Setting Theory and other practical strategies, we’ve gathered a range of information and insights to help you set and pursue goals effectively.

We strive to be a comprehensive resource for all things goal setting. However, if you are still missing specific topics or methods that you would like to know more about, please do not hesitate to contact us.

Fill in the contact form or leave a comment under one of our articles. We appreciate your input and will do our best to provide additional information.

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