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Loyalty Marketing

Loyalty marketing, or Total Loyalty Marketing (TLM), is a marketing approach whereby the organisation focuses on retaining existing customers by providing incentives.
Creativity

Reframing Matrix

The Reframing matrix is a tool created by Michael Morgan published in his book Creating Workforce Innovation that helps to look at business problems from several different perspectives.

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TOP 5 MOST VIEWED ARTICLES

Kotter’s 8-Step Change Model

John Kotter introduced the "Kotter’s 8 Step Change Model" to improve an organization’s ability to change and to increase its chances of success.

Mind Mapping

With Mind Mapping you'll learn more effectively. It improves the way in which information is recorded and supports creative problem solving

Listening Comprehension

Listening Comprehension is part of the communication skills such as the development of reading and writing comprehension.

Convergent Thinking

Convergent Thinking is a type of thinking that all human beings possess but that some people develop in a different way than others.